On Monday 29 November 2021 we launched our very first out-of-home campaign in Germany! With this campaign we stimulate thousands of consumers to shop at their local retailers. With this campaign, we put 40 of our local retailers, from four major cities, in the spotlight. Read on to learn more about our campaign.
Last September we opened an office in Germany to better serve our German customers. We spoke to many retailers and gained a lot of new insights. Retailers, for example, indicated that they want to make their customers happy with unique items, but that it is difficult to compete with large e-commerce companies. They spend a lot of money on advertising during the holidays, which is not always feasible for local retailers.
Based on these insights, we devised a local advertising campaign to encourage consumers to shop at local stores. We proudly present: 'Be a local Hero. Shop local'. This campaign is running in: Berlin, Hamburg, Cologne and Munich on no fewer than 600 (digital) screens throughout the city and on social media. We offered 10 retailers per city who purchase their products via Orderchamp to gain visibility within our campaign.
Are you located in one of these cities and/or are you curious about our selected retailers? Click on the links below and view them by city!
“”The most beautiful treasure hunt. We were lucky enough to be selected for Orderchamp's out-of-home campaign. And now, as a local store, we can be seen on 150 billboards all over Hamburg. We discovered the first ad today. We are so happy. Thank you, Orderchamp.” – Miss Fadenrot
We are very happy to be able to support local retailers in this way. Many thanks to HYGH for creating our incredibly beautiful digital advertisements. We would also like to thank our retailers for participating and making this campaign possible. We couldn't have done it without you!
Are you also a retailer and do you want to expand your range with unique products and give your customers exactly what they want? Buy easily via Orderchamp and take advantage of the best purchasing conditions, such as: flexible payment terms, free shipping above €250 and low minimum order amounts. Discover all our brands and products and filter on the values that are important to you.